E-commerce growth
I work on three numbers inside your store before any increase in ad spend: average order value, stock turnover, and return by channel.
Who this is for
Owners of online stores in Saudi Arabia and Jordan, on Salla or Zid (Saudi e-commerce platforms), Magento or OpenCart, who are already selling and want to earn more from the same traffic.
Why I start inside the store
Raising the ad budget is the easiest decision and the most expensive. Before it there are cheaper questions: how much does a customer buy per order? Which products are freezing capital in the warehouse? Do your products even appear in Google Shopping?
Results from one Saudi store: Argan Package
Where I was digital marketing manager and then consultant between April 2024 and December 2025.
- +SAR 70
Rise in average basket value within 3 months, through categorization, content, bundles and offer structure. Case study.
- +400%
Increase in sales of slow-moving products within 7 days, from a campaign built on sales and warehouse data. Case study.
- 25% ROI
Return from Google Merchant Center within 3 months of launching it. Case study.
- +35%
Increase in sales within one month from targeted bundles.
- +15%
Increase in organic sales within 4 months after fixing Search Console and technical SEO issues.
These figures come from my own records and CV and have not been audited by a third party. One store's results do not guarantee the same for another.
Defined pieces of work
-
Google Merchant Center and Shopping ads setup
An account set up, a clean feed and a first campaign ready to launch.
Details: Google Merchant Center and Shopping ads setup -
Average order value program
Categorization, bundles and offer structure.
Details: Average order value program -
Slow-moving stock campaigns
A targeted campaign built on sales and warehouse data.
Details: Slow-moving stock campaigns -
Wholesale and B2B channel development
From the wholesale offer to the first distributors.
Details: Wholesale and B2B channel development -
Technical SEO audit for stores
What stops search from seeing your whole store.
Details: Technical SEO audit for stores
How the work runs
Read the data
Store sales by product and category, stock movement, and where orders come from.
Pick the lever
Which of the three numbers gives the most effect for the least cost: basket, stock or channels.
Plan and carry out
Bundles and offers, re-categorization, a product feed for Merchant Center, or a targeted campaign, with your team or with me.
Measure and review
We measure margin per order, not only order count, and review what continues and what stops.
Common questions
Does this suit a small store?
It suits a store with regular sales and enough data to read. If the store is in its first weeks, the priority is the offer and the product, and I will tell you so.
Do you manage the ads as well?
I review them and set their plan as part of the work. Day-to-day management stays with your team, or we agree on it separately.
Do I have to cut prices to move slow stock?
Not necessarily. A blanket discount burns margin. Read: Moving slow stock with your own data.
Send me your store link
Tell me the store URL, the platform and what you want to improve.